Overview
Financial Performance
Business Operations & Assets
Business Details
Reason For Sale
Description
By combining an automated operational setup with an asset-light, on-demand hybrid fulfillment model, the business holds no physical inventory and ties up no inventory capital. Customers pay at checkout before supplier invoices are settled, allowing the business to fund its expansion through its own working capital while generating $10.3M in TTM revenue and $1.33M in TTM net profit. With a 64.2% TTM gross margin, a 628k profile email list, and significant untapped paid social, marketplace, and CRM channels, this business offers a highly scalable digital asset with substantial room for further growth.
Continued Business Operations: For investors or hands-off buyers seeking a turnkey asset, up to 90 days of dedicated transition support is included to ensure a smooth system, supplier, and operational handover. It is entirely up to you as a buyer whether you retain support post-acquisition or prefer taking over day-to-day operations yourself.
Key Highlights
TTM Revenue: $10,300,000
TTM Net Profit: $1,330,000 (12.9% Net Margin)
Gross Margin: 64.2% Overall (COGS at 35.8% / $3,687,267)
Revenue Growth: TTM revenue of $10.3M, compared with $6.01M in the 2025 financial year
Geographic Reach: 7 localized storefronts serving 80+ countries (Core markets: UK, DE, NL, FR, AU, US, CH)
Core Operating Platform: Shopify | Meta Ads | Google Ads | TikTok Ads | Klaviyo | Proprietary Tracking App | On-Demand Fulfillment
Team Continuity: Two existing team members are available to continue with the business post-acquisition, providing an option for continued operational support.
Investment Highlights
Strong Unit Economics: A 64.2% TTM gross margin and $91.09 Average Order Value provide substantial margin to absorb acquisition spend while maintaining strong profitability.
Asset-Light Fulfillment Structure: No physical inventory is held. Products are sourced and dispatched quickly via an established 3PL partner directly to customers with custom branded packaging, eliminating inventory risk and upfront capital commitments.
Self-Funded Growth Model: Customers pay at checkout through integrated payment processors before supplier and shipping invoices are settled, creating a favorable working-capital cycle.
Proprietary Technology Stack: Includes a custom Shopify application for live order tracking, real-time COGS tracking, and automated fraud filtering that transfers fully with the sale.
Owned Audience Scale: A massive customer database of 628,623 total email profiles (303,605 active contacts) across localized accounts provides immediate repeat revenue upside.
Market Opportunity
The global streetwear and fashion e-commerce landscape provides several clear opportunities for further expansion:
Visual Product Category: The broad, trend-led apparel assortment and impulse-friendly price points ($35–$180+) are ideally suited for scaling across paid social acquisition channels such as Meta, TikTok, Snapchat, and Pinterest.
Multi-Market Infrastructure: 7 localized storefronts already serve major international markets in native languages and currencies, allowing geographic expansion without creating separate infrastructure.
Google Merchant Center Activation: The business currently has 0% GMC integration across all stores, presenting a massive untapped acquisition layer on top of existing Google Search campaigns.
Marketplace Expansion: The business has not generated marketplace revenue to date, offering an immediate expansion channel across major European and global e-commerce marketplaces.
Unbuilt Lifecycle Marketing: Significant revenue remains unlocked by expanding post-purchase email flows, VIP loyalty campaigns, and win-back sequences across the active email list.
Marketing & Growth Infrastructure
Multi-Channel Acquisition Engine: A battle-tested multi-channel advertising setup generating $10.3M in TTM revenue on $4.39M in ad spend (2.35x blended ROAS) across Meta, Google Search, TikTok, Snapchat, and Pinterest.
Klaviyo Email Database: 303,605 active profiles (628,623 total contacts) across localized email accounts.
Proprietary App & Operations: In-house developed Shopify tracking/fraud app and automated logistics integration with 24-hour dispatch SLAs.
Multi-Market Shopify Infrastructure: 7 dedicated Shopify webstores localized for major European, North American, and Asia-Pacific markets.
Assets Included in the Sale
All 7 turnkey Shopify webstores and 11 owned domain names.
Full ownership of the brand name, trademarks, and extensive media libraries.
Proprietary custom Shopify tracking, fraud, and COGS management application.
Localized Klaviyo accounts containing 628,623 total profiles (303,605 active).
Fully operational advertising accounts (Meta, Google Ads, TikTok Ads, Snapchat Ads, Pinterest Ads) and Google Analytics properties.
Established supplier contracts, custom packaging agreements, and primary 3PL fulfillment setup.
Full product catalog assets, photography, and creative ad assets.
Competitive Positioning
Unlike traditional apparel businesses that require massive upfront inventory investment, this business operates through an optimized on-demand fulfillment model:
Zero Inventory Commitment: Products are only purchased from suppliers after customers have paid at checkout, eliminating warehouse overhead, stock write-downs, and seasonal inventory risk.
Global Storefront Infrastructure: 7 dedicated storefronts already serve 80+ countries, providing international scale without increasing operational overhead.
Strong Gross Margins: TTM gross margin of 64.2%, supported by efficient supplier pricing and strong Average Order Value ($91.09).
Growth & Scaling Opportunities
Activate Google Merchant Center: Launch Google Shopping feeds across all 7 storefronts to capture high-intent search traffic.
Monetize Klaviyo Database: Deploy structured lifecycle flows, VIP programs, and weekly campaign drop emails across 303k active profiles.
Build Out Swiss CRM: Localize email marketing for Switzerland, which is currently the cleanest market (lowest return/chargeback rate) but has no email flows set up.
Expand to Marketplaces: Launch the catalog across major international marketplaces using existing product feeds and fulfillment infrastructure.
Scale Paid Social Media: Continue scaling Meta, TikTok, and Snapchat ad accounts across under-penetrated international markets.
Day-to-Day Operations
Monitoring daily orders and automated 3PL fulfillment dispatch.
Overseeing paid media spend and campaign performance across digital ad channels.
Managing customer support response SLAs and review collection flows.
Coordinating with primary suppliers and fulfillment partners as required.
Reason for Sale: The founders are reallocating their focus, capital, and time toward other projects.
Included Transition Support: Up to 90 days of dedicated transition support is included to ensure a seamless handover to your team. Alternatively, for hands-off buyers, two core operators are open to remaining on board to manage daily operations and growth under an agreed structure.
Facilities
Full ownership of the brand name, trademarks, and extensive media libraries.
Proprietary custom Shopify tracking, fraud, and COGS management application.
Localized Klaviyo accounts containing 628,623 total profiles (303,605 active).
Fully operational advertising accounts (Meta, Google Ads, TikTok Ads, Snapchat Ads, Pinterest Ads) and Google Analytics properties.
Established supplier contracts, custom packaging agreements, and primary 3PL fulfillment setup.
Full product catalog assets, photography, and creative ad assets.
Competition
Zero Inventory Commitment: Products are only purchased from suppliers after customers have paid at checkout, eliminating warehouse overhead, stock write-downs, and seasonal inventory risk.
Global Storefront Infrastructure: 7 dedicated storefronts already serve 80+ countries, providing international scale without increasing operational overhead.
Strong Gross Margins: TTM gross margin of 64.2%, supported by efficient supplier pricing and strong Average Order Value ($91.09).
Expansion Potential
Monetize Klaviyo Database: Deploy structured lifecycle flows, VIP programs, and weekly campaign drop emails across 303k active profiles.
Build Out Swiss CRM: Localize email marketing for Switzerland, which is currently the cleanest market (lowest return/chargeback rate) but has no email flows set up.
Expand to Marketplaces: Launch the catalog across major international marketplaces using existing product feeds and fulfillment infrastructure.
Scale Paid Social Media: Continue scaling Meta, TikTok, and Snapchat ad accounts across under-penetrated international markets.
Buyer Support & Terms
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